Monthly Archives

December 2015

Dec 28
0

Content Marketing Success for B2B Event

By | Events

Join me on February 4 from 8-9:30 a.m. at the Apple Store in Kenwood for a free presentation hosted by Apple and The Circuit.

Content Marketing Success Factors for B2B

Is your content marketing on the right path, or do you find yourself steering off course and into the low-ROI ditch?
When done right, content marketing can be a lead-generation driver that opens up new avenues for your business.
Of course, marketing of any sort can be a bumpy ride. So let’s simplify your route and avoid marketing potholes to stay on track.

Attendees will learn:
-DNA of good content marketing
-how to measure what is working
-content ideas to implement now
-what is really working in content marketing, the answer might surprise you

What others have said about this event:
“Your presentation was insightful. You do a good job keeping a large group engaged.” Andy
“I took a lot from it and have many ideas to implement in my current position.” Whitney
“You are a rock star. Thank you so much for helping us easily navigate the digital world.” Joy

Facilitator: Kendra Ramirez, Digital Strategist. Over 10 years in B2B digital marketing.

RSVP now

Excited to have 16 private and public events scheduled for 2016. Let me know if you are looking for a digital trainer or speaker for your 2016 event.

Dec 28
0

RaRa’s Corner- Tracy Bushman My Concierge

By | RaRa

Tracy and I met back in 2010 through Life Success Seminars. You ever meet someone and just click, that is exactly how it was for me when I met her. Her enthusiasm is contagious. She pushes you to be the best version of yourself. I am so happy to watch her entrepreneurship journey.

Here is a little about Tracy and how she can help you:

WHAT DO YOU DO:  I am a concierge service provider specializing in three main areas: workplace (birthday/anniversary) celebrations, romantic date experiences, and busy life errands running task master.  I passionately help bridge the gap in creating more productive, happier home/office/life relationships.  My Concierge Company is where, celebrating, personal assistance, errand running, romance and convenience meet.

WHO DO YOU SERVE:  Employers/employees, stay at home parents, busy professionals, active families, romantic couples, business owners and people alike.
HOW DO YOU DO IT:  By infusing my passion for joy and 10 years of personal experience as a concierge service provider I pay close attention to what people often don’t say, ask the right questions and do my very best to foresee the need in the gap.
WHO DO YOU WORK WITH:  In very basic terms, I work with individuals with a genuine interest and passion for building into and providing a hand up to those around them.  For example: employers who want more productive employees through celebrating with them on their Birthday, stay at home parents, busy professionals, active families, business owners who need that “to-do” list complete, romantic partners who want us to create an at home/hotel fantasy suite, and people alike who need a personal assistant, errand running task master to simply help get things done and like having someone available on an as needed basis.

WHAT’S YOUR STYLE:  Is to do all things with integrity, a joyful heart, as a grateful listener, with passion, professionalism, cool intensity, positive energy, and an open mind.

WHAT DO OTHERS SAY: From Doctors, Dentists, Business Owners, Entrepreneurs, Moms, Dads, couples in love, and Senior VP’s they each echo similar compliments; My Concierge Company (MCC), is one of the most conscientious and customer-focused professionals I have ever worked with. They are always developing suggestions that would not have been anticipated otherwise and are very detail oriented, a pleasure to work with and I highly recommend them as a resource and business contact. Tracy asks all the right questions to fit my needs and put my mind at ease. I cannot recommend her enough; she is thoughtful, funny and very proactive. If you need help planning celebrations for your employees, call MCC, they’re the best, very professional and joyful. This company is AWESOME! If you’re like me and super busy, hire MCC; they give 100% of their attention to the need of the customer. I’m so grateful for this company and feel refreshed to have them as our concierge service provider.

HOW TO CONTACT YOU:
Tracy Bushman
Dec 27
0

RaRa’s Corner-Debbie Siegert

By | RaRa

RaRa’s corner today is highlighting my friend, Debbie Siegert. I have worked with Debbie since 2000 and watched first hand what she is capable of accomplishing with her sales teams. If you want to take your sales team to the next level, you need Debbie by your side.

Here is a little about who Debbie is and how she can help you:

What do you do: I help businesses, sales organizations, managers  and individuals build and create effective and high performing sales teams to increase revenue and grow. I enjoy working with leaders to create a highly motivated and strong culture .

Who do you serve:   I am passionate about helping leaders create sales organizations that are focused on a collaborative environments to achieve a strong culture that is focused on the customer experience. I have been working and leading successful high performing sales teams for the past 28 years.

How do you do it: By working directly with leaders to understand and assess the team and individuals to understand what is working and where there may be gaps to improve and gain more productivity. I love creating fun, creative, productive environments that are focused not the customer and deliver solutions in a collaborative environment.

Who do you work with: I work with companies of all sizes as well as entrepreneurs and individuals that are compelled to grow and improve as a leader, team, or business by creating an environment to succeed and thrive!

What is your style: I am a very passionate about leadership and building and developing individuals and teams that over deliver on goals and objectives in a fun and creative environment.  I love to inspire individuals to achieve their goals by stepping outside of their comfort zone.

Contact Debbie Siegert today!

Know someone that is amazingly talented and believes in serving others? Click on the contact us tab and tell me about them. I love supporting others in our community!

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Dec 26
0

What I learned from monitoring Blab and ideas on how a business could use Blab

By | Digital Marketing

My thoughts after 36 days of participating, listening and monitoring in Blab.

Yes, another tool to for you to learn in digital. This is the most exciting thing since Pinterest launched.

What is Blab? From the Blab website- it is a place to watch, join, and interact with live conversations about the topics that matter most to you.

My version-It is group video broadcasting that is highly engaging. It is real people connecting and educating other real people all around the world. It is a very welcoming community. It is so easy to find a topic and dive in live, subscribe to upcoming blab or watch a replay.

Blab is run by 14 amazing employees. I love their vision. They are known to jump into blabs and add to conversation about topics they love like craft beer. They said they are not there to talk about blab. Blab users averaging 1 hour per day on the site. I know I have spent way more than 1 hour on the site in between meetings and work. Oops.

My mind is spinning with ideas. Here is my short list:

Entrepreneur and Startup community-it takes a village (share and learn)

Recruitment-finding and connecting to passive candidates when they are sharing their expertise in a blab

Career and Talent coaching

Companies can sponsor a blab on a topic (#SAP on #CloudTalk has already jumped in as well as Dell)

Customer Service-live engagement to help

Education-teachers and students at all levels (companies and schools)

Associations-blab a live meeting or recap the meeting for discussion

Business development-ask an expert, share your passion and add value -NO pitches

Tech community-geek it up with each other and problem solve

Behind the scenes of anything

DIY projects live

Cooking shows

Replace webinars

Authors –book club, talk with your raving fans

Speakers-before or after sessions with a speaker

Fundraising to rally around a nonprofit or startup

Conference recaps and takeaways after the conference

Conference live breakout sessions

Retail-new in the store-week in review of what’s hot and trends

Restaurant new menu update, events

Travel discussions-Disney, trip out west or east, must see, what to do and how to prepare for any trip

Live discussion bridging the gap between millennials and boomers

City or Chamber-what’s new around town (live tour) and discuss upcoming events. Gain feedback on what people love or want more of.

So many opportunities. Blab increases your credibility and trust level when others can connect with you live.

Your turn: What are your ideas of using Blab in your business?

Quick Blab Tips

Listen and participate first before setting up your first blab

It is mobile and desktop

Need a twitter account to sign into blab

Your blab is not private

Be aware of the background on your screen when your web cam is on

Remind people to click “tell the bird” to share your blab on Twitter

No nose shots on the web cam-check the angle of your web cam. No one wants to see up your nose.

Good profile pics not logos or pixelated photo

Submit /q to ask a question during a blab

Chose a great title for your blab

Schedule and promote your blab

Engage with viewers-Respond to questions and add them to the video stream.

Don’t forget your website link in your profile

Use blab embed code after blab on your website

Don’t use blab in the car-please!

Use ManyCam for lower thirds if you want to customize your screen on your web cam

UPDATE: As of August 13, Blab has shut down to focus on other projects. Details from the team are shared here: https://medium.com/@shaanvp/blab-is-dead-long-live-blab-d2f72449ddb8#.dahroin08. The good news is Blab got us thinking and more comfortable with Live Streaming. It will be exciting to see what they come up with next. In the meantime, you can Live Stream with many tools like Facebook Live, Huzza, and YouTube Live to name a few. What is your favorite?

Dec 18
0

What if

By | RaRa

What if we believed with every fiber of our being that our gifts and abilities were unique and of great value to others?

Why do we struggle with believing in our own gifts and abilities? Why do we deny them when someone says thank you for helping me and we shrug it off as no big deal. Because to us, it is easy to do what we do and we still can’t believe people pay us for our talents. That’s it. It is easy because that is our gift and ability.

Look at Jordan Smith’s story on The Voice. He is the winner of The Voice and struggled with his journey to The Voice with believing that his gift is special. Jordan, we all hope you now know this was your destiny.

Why are we so hard on ourselves? What if we really embraced who we are and the gifts we have been given? We need to own it and say I am good at (fill in the blank) and it is my gift.

What if we could share our passion and abilities with others without self-doubt? What would that look like for you?

What if we stuck our neck out and pushed past our fears and insecurities and did share our talents with others?

I hope this message is the sign you have been looking for that it is time for you to be brave with sharing your gifts with others.

My word for 2016 is Bold! I am pushing past my fears and starting my own business on January 1 offering digital strategy, coaching and training for B2B companies. I look forward to my journey and helping others share their amazing gifts and abilities. What is your word for 2016?